At this stage of the COVID-19 pandemic, we are all starting to see the light at the end of the tunnel. Facilities are starting to reopen to the public, and overall prioritizing doing so safely. What we’ve seen, however, is that facilities of all kinds are ignoring the most important concept in public safety infrastructure: pull power.
Simply placing small sanitizer dispenser stands near the entrances and hoping people notice them (the first step towards actually using them) is not the way to go about it. We’ve written about this before, and the WHO agrees with us.
What’s missing is the ability to be immediately seen and understood as being hand sanitizing stations from a distance and over the heads of crowds.
You might remember that back in 2003, there was an outbreak
of a new, deadly type of Coronavirus. We
called it SARS, and it threatened to become a major new disease. Some cities (like Toronto, where we live) were
hit harder than others, and it eventually died off but left a lasting
impression that our infection control efforts needed work.
What did we see happen in regards to infection prevention at facility entrances over time?
As we write this, the COVID-19 response in Canada is in its
fifth month, and uncertainty is still foremost among many people, who above all
want an answer to the question of when all this disruption will be over.
Since we last posted, lots of things have happened, not the
least of which is that the world’s infection prevention and control
communications have been getting seriously tested in an all-encompassing,
massive way. Global pandemics will do
More importantly, hand sanitizing infrastructure has been getting a great deal of scrutiny.
Here’s a short post, as we can’t get the above “Hand Sanitizing Station” out of our heads.
We’ve written about exactly this in a previous post (see number three: the “Advertising Mess”), but couldn’t imagine how disjointed our hospital systems’ standard of messaging had gotten. It’s all over the place, which might explain why nobody seems to be using it.
Hand hygiene saves lives. It needs to start looking the part or we’re all going to pay the price.
Hand hygiene programs are crucial in preventing the spread of infection, but the dispensers we rely on have a myriad of hidden costs. Often overlooked is the fact that the wall-mounted hand sanitizing dispensers take a toll on facilities and are leading to unnecessary damage and waste over the life cycle of the building. How much? Let’s take a look at just one of these costs.
If you need to know one thing about us, it’s that we are all about hand sanitizing stations. They are a key part of a complete hand hygiene promotion campaign that combines strong visual and textual communications with a physical design that attracts use; all of which both raises health literacy and keeps healthcare-associated infections at bay. Read more ›
One giant barrier to health communication is the fact that as you try to reach a broader and broader audience, the chances of them speaking the same language as you plummet. We simply can’t expect everyone to communicate in the exact same way – and misunderstandings can easily lead to harm. Read more ›